Billionaires' war. Find out what's new in the fight between Threads and Twitter.
For those who don't remember, on July 1, Twitter's CEO, Elon Musk, announced, through the platform itself, the imposition of temporary limits on the number of Tweets that each user would have access to. With the justification of "dealing with extreme levels of data extraction" and manipulations in Twitter's system, the measure was heavily criticized.
This move was very unpopular on the platform, with many users turning to competitors like Mastodon and BlueSky, both of which saw significant increases in new users at the time. Now, less than a month later, Twitter’s direct rival Threads has also had to implement rate limiting to combat spam attacks on the platform.
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Similar change
Adam Mosseri, Instagram's director, said of the Threads change that "As spam attacks have increased, things like rate limiting need to be strengthened," adding that if a user was caught using this "defense," they should let the platform know.
Unlike Musk, Mosseri didn’t elaborate on the rate limits, such as the maximum number of posts that can be viewed, whether resets occur daily, hourly, or even weekly. Nor did he say whether Meta Verified users have higher viewing experience limits than those without the premium feature.
However, fortunately, as with Twitter, it could be argued that Threads rate limiting should be a temporary measure.
Musk reacts to Thread fee
The Twitter owner wasted no time in reacting to Threads’ rate-limiting announcement. And in a very light-hearted way. A screenshot of his post shows Musk tweeting “Lmaoooo Copy (cat emoji).” Clearly, calling the Meta app a copycat of Twitter’s strategy.
For those who don't know the whole competition Threads vs Twitter, Musk has regularly criticized the Threads app for allegedly copying Twitter in almost every way. Indeed, Threads has added many of Twitter's features to its platform.
When Twitter was forced to impose a rate limit, Musk has been heavily criticized for his ruthless approach to data destruction. Whether Mosseri or Meta CEO Mark Zuckerberg might get the same reaction remains to be seen.
Thread Limitation
The new app has been suffering from a massive bot spam attack, where bots post annoying and promotional responses to unrelated posts. Recently, many users have complained that the platform has too many spam messages.
Even on Mosseri’s post announcing the limit, one user wrote: “Thanks. It seems like I spend half my time blocking bots that push gambling and cryptocurrency sites.”
Another user complained that almost half of his posts were responded to by betting or scam bots.
A few hours ago, Zuckerberg also posted on Threads. The owner announced that he plans to work on the basics for the rest of the year. The goal is to provide the same security that has sometimes been seen on Facebook and Instagram to the Meta audience. The company says it feels confident in the creation and repair of the new platform.