OLX, a renowned platform for buying and selling used items, revealed the surprising data from the ranking of the most purchased cell phones in 2023. The big highlight goes to the giant Apple, which dominated the top spots, with nine different models among the 10 best-sellers.
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Main highlights
- iPhone 12 led sales, accounting for 16.2% of the total on the platform.
- Other Apple models, such as the iPhone 11 (10.4%) and iPhone XR (6.8%), remain on the most sought-after list.
- Xiaomi 12 was the only one not manufactured by Apple to make it into the Top 10, occupying eighth place with 3.2% of sales.
The data reveals a strong public preference for Apple devices, with models such as the iPhone 8 Plus and iPhone 8, launched in 2017, outperforming newer and even more affordable options from other brands.
Apple's Dominance
The massive presence of iPhones, even older models such as the iPhone 8 and 8 Plus, demonstrates the trust and value attributed by users to the brand's devices. This preference even surpasses smartphones from other manufacturers, highlighting the strength and loyalty of the public towards Apple.
Xiaomi's Touch in the Ranking
The notable exception in this Apple domain was the Xiaomi 12, representing the Chinese company as the only competitor to feature among the best-sellers. With 3.2% of sales, the device from the Asian giant made its presence felt in the select group.
See also: The Secrets Behind the Success of the iPhone 11 on OLX in 2023
Price Differences and Savings
OLX also highlighted the smartphones that provided the biggest savings for buyers compared to their original prices. In this regard, Samsung stood out, occupying the top three positions, with the Galaxy A32, Galaxy S10 and Galaxy A10, respectively.
The data highlights not only user preferences but also the value placed on used devices, revealing a growing trend in the second-hand market.
Tips for a Safe Purchase
OLX, in addition to presenting figures for the used cell phone market, offers important recommendations to ensure security in transactions carried out on the platform.
Use the chat to clarify any doubts you may have about the product. After all, it is essential to have all the necessary information before proceeding with the purchase.
Check the seller's information and be aware of suspicious behavior, after all, caution is essential in online transactions.
Avoid sharing personal data such as phone numbers as protecting private information is crucial.
Although when purchasing a cell phone it is important to check the IMEI number to identify possible issues or blocks, it is advisable to request the item's invoice as an extra guarantee.
When scheduling appointments to pick up the product, choose busy and safe locations, such as shopping malls or subway stations, so prioritize locations that offer more security.
The rise of used cell phones as a viable and affordable option in the market reflects the paradigm shift of consumers, who increasingly value the quality and durability of devices, while seeking more affordable options.
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