Can you guess which was the best-selling cell phone in the first six months of this year worldwide? The model, from Apple, was launched last year and had more than 26 million units sold in the first half of 2023. Currently, the device costs an average of R$$9,500.
In addition to this model in question, other Apple cell phones appeared on the best-selling list, according to a survey by the company Omdia.
Find out now which was the best-selling cell phone of the year so far and check out the other products that appeared on the best-selling list!
Best-selling cell phone in 2023
The iPhone 14 Pro Max is leading global smartphone sales in the first six months of this year, according to a smartphone sales report from research firm Omdia. The scenario indicates a change in the consumption of mobile devices, given that this is Apple's most expensive device currently, costing almost R$14,000.
During the first half of this year, Apple sold 26.5 million units of the iPhone 14 Pro Max. Other models from the brand also appear on the best-selling list. The iPhone 14 Pro was the second best-selling, with 21 million units, iPhone 14 appears in third place with 16.5 million units and the iPhone 13 appears in fourth place with 15.5 million units, in addition to the iPhone 11, which is in tenth place with 6.9 million units sold.
Xiaomi has been removed from the list
In the same period in 2022, the iPhone 13 was the best-selling device, with 33.7 million units. It was the latest in the line, but it wasn't Apple's most expensive at the time. Last year, iPhones shared the top spot with Samsung and Xiaomi phones. This year, Xiaomi phones dropped out of the best-selling list, leaving only Apple and Samsung devices.
The absence of the Chinese company's cell phones from the best-selling list can be explained by a drop in the low-cost cell phone market, which according to Omdia, would be the factor responsible for the shipments of Chinese cell phones registering a drop from 2022 onwards.
THE Galaxy S23 Ultra It is Samsung's most expensive and recent cell phone, costing an average of R$1,400,000. It appears in sixth place on the list of best-sellers, with 9.6 million units sold. The model loses to the Galaxy A 14, which appears with 12.4 million units sold. It is cheaper and came in fifth place on the list.
Cell phone manufacturers aren’t adding many new features to their devices, with only minor design changes and discreet processor upgrades. However, Omdina has noticed an increase in sales of more expensive phones. Although users are changing their phones less frequently, they are starting to invest in more sophisticated and advanced models.
iPhone 15
Market expectations are now focused on the launch of the iPhone 15. The launch event will take place on September 12 in California, and the company will announce its new 15th generation phones.
Even with high expectations for the arrival of the new cell phones, Omdina states that Apple is expected to see its sales stabilize or decrease by the end of the year.
