The spread of illegal, smuggled or unlicensed cell phones is a cause for concern for Anatel and the industry, which are facing a drop in sales. These devices, often coming from China via Paraguay, are gaining prominence in e-commerce during Black Friday, and are the target of warnings and restrictive measures.
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The Alert: Growth of Irregular Cell Phones
Illicit Growth: Sales of these devices are expected to reach 17% of the market, totaling 5 million units this year, revealing a significant increase compared to previous years.
Regulatory Challenges: Anatel seeks to prevent the entry of these cell phones, signing terms with online retailers and intensifying efforts on Black Friday.
Impact on Industry: Irregular sales affect the industry, causing a drop in legitimate sales and harming national technological development.
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The Search for Solutions
Alerts and Dialogue: The industry seeks government support to curb this practice that negatively impacts not only sales, but also research and development.
Consequences of the Illegal Market: Uneven market growth, however, may result in the loss of local manufacturers and affect the components industry.
Namely: the spread of irregular cell phones brings complex challenges to the market, requiring urgent action and cooperation between government, industry and retailers to ensure a fair and safe environment for all involved. Complaints can be forwarded to Anatel here.
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